AirOps vs Frase: build-your-own workflows vs a ready-made content loop

By Jean Luc Poitier, SEO and growth marketing strategist · AirOps Reviews · Updated October 5, 2026

Quick verdict

Frase sells a ready-made loop: research a topic, generate a brief and draft, optimize it for SEO and AI search, publish, and watch for decay. AirOps gives you the parts to build your own loops, which takes longer to set up and goes further once it runs.

Pick Frase if you want published prices from $39 a month, a 7-day trial without a card, and a process that works out of the box. Pick AirOps if you need custom workflows across many pages and clients, with your own data sources and review steps.

See AirOps pricing

AirOps vs Frase at a glance

Compared onAirOpsFrase
Paid plan priceNot published; 14-day free trial, no payment detailsStarter $39, Professional $103, Scale $239 a month billed yearly ($49, $129, $299 monthly)
Free entry14-day trial, no payment details7-day trial, no card, capped at 5 articles
AI search trackingSolo: ChatGPT only; Pro: 7+ answer engines50 prompts (ChatGPT, Google AI) on Starter up to 500 with Claude and Gemini on Scale
Custom workflow builderYes: workflows, playbooks, and grids you buildNo; a fixed research, write, optimize, publish loop
Publishing to your CMSYes, native CMS integrations with a review stepWordPress, Webflow, Sanity, Wix, FraseCMS
RefundsNot stated on its pricing pageNone: "All fees paid are final"
G2 rating4.7 / 5 (134 reviews)4.8 / 5 (311 reviews)
Trustpilot (our pull)No reviews yetInvited 4.69 (16 reviews), unprompted 2.24 (34 reviews)

Figures checked against each company's published pages and review-platform listings as of 2026-10-05. “Not published” means the company does not publish that figure.

Ready-made vs build-your-own

Frase's plans meter articles, audit pages, AI generations, and tracked prompts, and the workflow is the product's own. AirOps meters tasks and lets you design the steps, which is why its reviewers report both big time savings and a steep learning curve.

Price and commitment

Frase publishes every plan, saves 20% on yearly billing, and gives no refunds, so the 7-day trial is your test. AirOps publishes no prices and gives a 14-day trial. Frase is the cheaper, more predictable start for a solo writer or small team.

What reviewers say

On G2, Frase rates higher: 4.8 out of 5 from 311 reviews, against AirOps' 4.7 from 134. On Trustpilot, where AirOps has no reviews yet, Frase's split sharply in our pull of its 50 most recent: invited reviews average 4.69, unprompted ones 2.24, with complaints about the January 2026 rebuild and lifetime-deal customers being moved to paid plans. AirOps has no Trustpilot reviews to compare against.

Where Frase wins

  • A higher G2 rating from more reviewers: 4.8 from 311, against AirOps' 4.7 from 134
  • Published prices from $39 a month billed yearly
  • Works out of the box with no workflows to design
  • A 7-day trial without a card
  • Built-in decay monitoring that flags and republishes slipping pages after you approve

AirOps vs Frase FAQ

Is AirOps or Frase cheaper?+

Frase publishes prices from $39 a month billed yearly ($49 monthly); AirOps doesn't publish its prices. Frase is the cheaper, more predictable entry point.

Does Frase have a workflow builder like AirOps?+

No. Frase runs a fixed research, write, optimize, and publish loop; AirOps lets you build custom multi-step workflows.

Do Frase and AirOps offer refunds?+

Frase's terms say all fees are final and it gives no refunds. AirOps' pricing page doesn't state a refund policy, so ask before you sign.

Which has better reviews?+

On G2, Frase: 4.8 from 311 reviews against AirOps' 4.7 from 134. On Trustpilot, Frase's recent reviews split between invited (4.69 average) and unprompted (2.24) in our pull of 50, and AirOps has none yet.

Keep comparing

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